The Adwords Specialists of Simple SEO can help setting up a successful Google Adwords campaign for you. With Adwords it is possible to quickly make an ad and appear in the top of the paid search results within one hour. This is something which is not possible with natural search engine optimization because high rankings in these results take much more effort. A disadvantage of Google Adwords is that you will have to pay for each click. With natural seo you do not pay anything per click.
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1) Keyword research – Which keywords do we want our advertisement to appear for in the search results and which keywords do we use in the advertisement and landing page text? |
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2) Competition Research – Which texts are used by the competition, which keywords do they use in their Adwords campaign and on their landing pages and how can we diversify and position ourselves in a better way? |
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3) Writing different attractive advertisements (Ad Groups) with a strong call to action. Setting up the different advertisements in Google Adwords, determine geography, demography, publication time span, budget, relevant partner sites, cost per click (cpc) and setup payment method. |
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4) Optimise landing page, set up call to action and install conversion tracking code on your site. |
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5) Analyse results different Ad Groups (advertisement texts), adjust, remove and/or ad new Ad Groups, adjust cost per click, ad texts,keywords and text on landing page according to the best performing keywords according to the statistics and cost per conversion per keyword. |
Advertisements in the Google paid search results receive about 30% of all clicks. The other 70% of the clicks will go to the natural search results. Combining seo and sea can be a good practice. For example with sea (Adwords) you can still rank high for the keywords with which you do not rank high in the natural search results. Seo and sea will have to work together and be fine tuned to receive an optimal return on investment.
Price for setting up an Google Adwords Campain
For setting up and go through all of the above mentioned steps you pay a one time fee of €1000,- ex. 19% Tax and €100,- a month to repeat step 5. For this you will get an optimized landing page and an optimized Google Adwords campaign with a good quality score and low cost per click.
Want to know more?
Our Adwords Specialists are ready for you. Contact us for more information and advise. Fill in the contact form and we will get back to you within 24 hours.